Britain’s Greatest Legs


On one of the first spring-like days of the year, Nice and Secure Managing Director Jeff Formica looked after the best legs in all of Britain.

On 23 February Veet kicked off their competition to find Britain’s Greatest Legs, to be featured in their next advertising campaign for Veet EasyWax at-home waxing kits.  The event, which took place at Somerset House and along the Thames near the Waterloo Bridge, featured fashion model Lisa Snowdon as Veet’s ambassador.  Jeff escorted and watched over Lisa for the duration of the event to ensure her safety and comfort, especially as the parade of women was a magnet for paparazzi.

Next time you run into Jeff, you can ask him who he reckons has Britain’s Greatest Legs!